Wednesday, May 02, 2007
An online uproar came in response to a series of cease-and-desist letters from lawyers for a group of companies that use the copy protection system, demanding that the code be removed from several Web sites.
Rather than wiping out the code — a string of 32 digits and letters in the specialized counting system — the legal notices sparked its proliferation on Web sites, in chat rooms, inside cleverly doctored digital photographs and on user-submitted news sites like Digg.com.
“It’s a perfect example of how a lawyer’s involvement can turn a little story into a huge story,” said Fred von Lohmann, a staff lawyer at the Electronic Frontier Foundation, a digital rights group. “Now that they started sending threatening letters, the Internet has turned the number into the latest celebrity. It is now guaranteed eternal fame.”