Wednesday, July 05, 2006

Something to think about for when you're in a position of responsibility

Disc-less wonders: Dell’s not the only hardware maker not shipping discs with new systems. Reader Dennis M. says he dropped $47 on new Windows CDs after his Lenovo ThinkPad T41 went belly up. That was after he spent three days trying to reinstall from a boxed copy of XP. It’s like one of those MasterCard commercials. Cost of manufacturing a CD: less than $1. Cost of customer loyalty lost because you’re too cheap to ship them: priceless.

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